Encyclopedia of political communication

Discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, sociological theories, framing and priming theories, and other past and present conceptualizations. Focuses on important political messages such as political speeches, tel...

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Bibliografiske detaljer
Institution som forfatter: Gale Group
Andre forfattere: Kaid, Lynda Lee (Editor), Holtz-Bacha, Christina (Editor)
Format: Electronic Resource
Sprog:English
Udgivet: Thousand Oaks, Calif. Sage Publications c2008.
Serier:Gale virtual reference library
Fag:
Online adgang:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access