Strategic management and competitive advantage concepts and cases

Strategic management and competitive advantage concepts and cases

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Détails bibliographiques
Auteur principal: Barney, Jay B.
Autres auteurs: Hesterly, William S.
Format: Livre
Langue:English
Publié: Boston, Mass. Pearson c2012.
Édition:4th ed.
Sujets:
Strategic planning > Case studies.
Business planning > Case studies.
Industrial management > Case studies.
Competition > Case studies.