Strategic marketing problems : cases and comments instructor's manual

Strategic marketing problems : cases and comments instructor's manual

Manylion Llyfryddiaeth
Prif Awdur: Kerin, Roger A.
Awduron Eraill: Peterson, Robert A. (Robert Allen) 1944-
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Boston, Mass. Prentice Hall c2010.
Rhifyn:12th ed.
Pynciau:
Marketing > Decision making > Case studies.
Marketing > Management > Case studies.