McDaniel, C. D., & Gates, R. H. (2013). Marketing research (9th ed.). Wiley.
Chicago Style aipamenaMcDaniel, Carl D., and Roger H. Gates. Marketing Research. 9th ed. Hoboken, N.J: Wiley, 2013.
MLA aipamenaMcDaniel, Carl D., and Roger H. Gates. Marketing Research. 9th ed. Wiley, 2013.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.