Ya-Kang Chiu. The influence of spokes-characters on consumer patronage intention. Asia Pacific management review.
Style de citation Chicago (17e éd.)Ya-Kang Chiu. "The Influence of Spokes-characters on Consumer Patronage Intention." Asia Pacific Management Review .
Style de citation MLA (9e éd.)Ya-Kang Chiu. "The Influence of Spokes-characters on Consumer Patronage Intention." Asia Pacific Management Review, .
Attention : ces citations peuvent ne pas être correctes à 100%.