APA引文

Armstrong, G., & Kotler, P. (2011). Marketing: An introduction (10th ed.). Prentice Hall.

芝加哥风格引文

Armstrong, Gary, 与 Philip Kotler. Marketing: An Introduction. 10th ed. Boston, Mass: Prentice Hall, 2011.

MLA引文

Armstrong, Gary, 与 Philip Kotler. Marketing: An Introduction. 10th ed. Prentice Hall, 2011.