Citazione Stile APA (7a Edizione)

Lamb, C. W., Hair, J. F., & McDaniel, C. (2011). MKTG4: Student edition (2010-2011 edition.). South-Western.

Citazione stile Chigago Style (17a edizione)

Lamb, Charles W., Joseph F. Hair, e Carl McDaniel. MKTG4: Student Edition. 2010-2011 edition. Mason, Ohio: South-Western, 2011.

Citatione MLA (9a ed.)

Lamb, Charles W., et al. MKTG4: Student Edition. 2010-2011 edition. South-Western, 2011.