APA (7th ed.) Citation

Clow, K. E., & Baack, D. (2012). Cases in marketing management. Sage.

Chicago Style (17th ed.) Citation

Clow, Kenneth E., and Donald Baack. Cases in Marketing Management. Thousand Oaks, Calif: Sage, 2012.

MLA (9th ed.) Citation

Clow, Kenneth E., and Donald Baack. Cases in Marketing Management. Sage, 2012.