Self-affirmation through the choice of highly aesthetic products.

Dettagli Bibliografici
Pubblicato in:	Journal of consumer research V. 39, 1-4 (2012).
Autore principale:	Townsend, Claudia
Natura:	Articolo
Lingua:	English
Soggetti:	Aesthetics. Product choice. Product design. Market research. Consumer goods.