Strategically leveraging corporate social responsibility A corporate branding perspective.

Strategically leveraging corporate social responsibility A corporate branding perspective.

書目詳細資料
發表在:California management review V. 54, 1,3,4 (2011-12).
主要作者: Vallaster, Christine
格式: Article
語言:English
主題:
Corporate responsibility.
Social responsibility.
Qualitative research.
Corporate identity.