Chernev, A. Customers will pay more for less. Harvard Business Review.
Citazione stile Chigago Style (17a edizione)Chernev, Alexander. "Customers Will Pay More for Less." Harvard Business Review .
Citatione MLA (9a ed.)Chernev, Alexander. "Customers Will Pay More for Less." Harvard Business Review, .
Attenzione: Queste citazioni potrebbero non essere precise al 100%.