APA (7th ed.) Citation

Zdravkovic, S. Enhancing brand image via sponsorship: Strength of association effects. International journal of advertising : quarterly review of marketing communication.

Chicago Style (17th ed.) Citation

Zdravkovic, Srdan. "Enhancing Brand Image via Sponsorship: Strength of Association Effects." International Journal of Advertising : Quarterly Review of Marketing Communication .

MLA (9th ed.) Citation

Zdravkovic, Srdan. "Enhancing Brand Image via Sponsorship: Strength of Association Effects." International Journal of Advertising : Quarterly Review of Marketing Communication, .