APA ציטוט

Groza, M. D. Managing a sponsored brand: The importance of sponsoship portfolio congruence. International journal of advertising : quarterly review of marketing communication.

Chicago Style (17th ed.) Citation

Groza, Mark D. "Managing a Sponsored Brand: The Importance of Sponsoship Portfolio Congruence." International Journal of Advertising : Quarterly Review of Marketing Communication .

ציטוט MLA

Groza, Mark D. "Managing a Sponsored Brand: The Importance of Sponsoship Portfolio Congruence." International Journal of Advertising : Quarterly Review of Marketing Communication, .