Years, months, and days versus 1,12 and 365. The influence of untis versus numbers.

Years, months, and days versus 1,12 and 365. The influence of untis versus numbers.

Bibliographic Details
Published in:Journal of consumer research V. 39, 1-4 (2012).
Main Author: Monga, Ashwani
Format: Article
Language:English
Subjects:
Consumer behavior.
Numbers.
Cognition & reasoning.