From less talk to all talk an analysis of the development of FM programming in the Philippines

"This study traces the beginnings and evolution of FM radio programming in the Philippines from the medium's establishment in the 1960s up to the present. Remarkable changes have taken place through the years in the realm of program formats as well as marketing strategies. These changes ha...

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书目详细资料
主要作者: Aseron, Marinela M.
其他作者: Feliciano, Rosa Maria T. (adviser.)
格式: Thesis
语言:English
出版: 2012.
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