APA (7th ed.) Citation

Van Kuilenburg, P. That was funny, but what was the brand again? Humorous television commercials and brand linkage. International journal of advertising : quarterly review of marketing communication.

Chicago Style (17th ed.) Citation

Van Kuilenburg, Paul. "That Was Funny, but What Was the Brand Again? Humorous Television Commercials and Brand Linkage." International Journal of Advertising : Quarterly Review of Marketing Communication .

MLA (9th ed.) Citation

Van Kuilenburg, Paul. "That Was Funny, but What Was the Brand Again? Humorous Television Commercials and Brand Linkage." International Journal of Advertising : Quarterly Review of Marketing Communication, .

Warning: These citations may not always be 100% accurate.