APA aipamena

Osterwalder, A., Pigneur, Y., & Clark, T. (2010). Business model generation: A handbook for visionaries, game changers, and challengers. Wiley.

Chicago Style aipamena

Osterwalder, Alexander, Yves Pigneur, and Tim Clark. Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken, NJ: Wiley, 2010.

MLA aipamena

Osterwalder, Alexander, et al. Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Wiley, 2010.