TY - THES T1 - A proposed strategic marketing plan for selected academic libraries in Metro Manila A1 - Dayrit, Brian Lloyd B. A2 - Aguirre, Vyva Victoria M. A2 - Santos, Herminia H. A2 - Lapuz, Elvira B. LA - English PP - Quezon City : School of Library and Information Studies, University of the Philippines Diliman YR - 2011 UL - https://tuklas.up.edu.ph/Record/UP-99796217610303255 NO - Vita. CN - LG 995 2011 L4 D39 KW - Academic Libraries : Philippines : Manila Metropolitan Area : Marketing. KW - Academic librarians : Philippines : Manila Metropolitan Area. ER -