Know what your customers want before they do.

Detalles Bibliográficos
Publicado en:	Harvard Business Review V. 89, 1-8,10,11 (2011).
Autor principal:	Davenport, Thomas H.
Formato:	Artículo
Lenguaje:	English
Materias:	Automation. Information management. Software packages. Customer services. Retailing industry. Electronic commerce.