The bright side and dark side of embedded ties in business-to-business innovation.

The bright side and dark side of embedded ties in business-to-business innovation.

Bibliografiska uppgifter
I publikationen:Journal of marketing V. 75, 5,6 (2011).
Huvudupphovsman: Noordhoff, Corine S.
Materialtyp: Artikel
Språk:English
Ämnen:
Knowledge management.
Business to business commerce.
Vendor supplier relations.
Innovations.