Stapleton, J. (1989). How to prepare a marketing plan (4th ed.). Gower Press.
Cita Chicago (17th ed.)Stapleton, John. How to Prepare a Marketing Plan. 4th ed. Aldershot Hants, England: Gower Press, 1989.
Cita MLA (9th ed.)Stapleton, John. How to Prepare a Marketing Plan. 4th ed. Gower Press, 1989.
Atenció: Aquestes cites poden no estar 100% correctes.