Cita APA (7th ed.)

Burns, A. C., & Bush, R. F. (2012). Basic marketing research: Using Microsoft Excel data analysis (3rd ed.). Pearson.

Cita Chicago (17th ed.)

Burns, Alvin C., i Ronald F. Bush. Basic Marketing Research: Using Microsoft Excel Data Analysis. 3rd ed. Boston: Pearson, 2012.

Cita MLA (9th ed.)

Burns, Alvin C., i Ronald F. Bush. Basic Marketing Research: Using Microsoft Excel Data Analysis. 3rd ed. Pearson, 2012.

Atenció: Aquestes cites poden no estar 100% correctes.