Principles of service marketing and management

Principles of service marketing and management

Show all versions (2)
書目詳細資料
主要作者: Lovelock, Christopher
其他作者: Wright, Lauren
格式: 圖書
語言:English
出版: Upper Saddle River, N.J. Prentice-Hall c2002.
版:2nd ed.
主題:
Service industries > United States > Marketing.
Service industries > United States > Management.