APA (7th ed.) Citation

Lancaster, G., & Massingham, L. (2011). Essentials of marketing management. Routledge.

Chicago Style (17th ed.) Citation

Lancaster, Geoffrey, and Lester Massingham. Essentials of Marketing Management. London, New York: Routledge, 2011.

MLA (9th ed.) Citation

Lancaster, Geoffrey, and Lester Massingham. Essentials of Marketing Management. Routledge, 2011.

Warning: These citations may not always be 100% accurate.