The modeling-empiricism GAP Lessons from the qualitative-quantitative gap in consumer research.

The modeling-empiricism GAP Lessons from the qualitative-quantitative gap in consumer research.

Dettagli Bibliografici
Pubblicato in:Journal of supply chain management V. 45, 1-4 (2009).
Autore principale: Belk, Russell W.
Natura: Articolo
Lingua:English
Soggetti:
Supply chain management.
Organizational behavior.
Research methodology.