A handbook using market segmentation to increase transit ridership

A handbook using market segmentation to increase transit ridership

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Bibliografski detalji
Glavni autor: Elmore-Yalch, Rebecca
Autori kompanije: United States. Federal Transit Administration, National Research Council (U.S.). Transportation Research Board, Transit Development Corporation, Transit Cooperative Research Program
Format: Knjiga
Jezik:English
Izdano: Washington, D.C. National Academy Press c1998.
Serija:Report (Transit Cooperative Research Program) 36.
Teme:
Local transit > Government policy > United States > Case studies.
Market segmentation > United States > Case studies.