Mohr, J. J. Drucker's insights on market orientation and innovation: Implications for emerging areas in high-technology marketing. Journal of the academy of marketing science.
Citação norma ChicagoMohr, Jakki J. "Drucker's Insights on Market Orientation and Innovation: Implications for Emerging Areas in High-technology Marketing." Journal of the Academy of Marketing Science .
Citação norma MLAMohr, Jakki J. "Drucker's Insights on Market Orientation and Innovation: Implications for Emerging Areas in High-technology Marketing." Journal of the Academy of Marketing Science, .
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.