Chingching Chang. Message framing and interpersonal orientation at cultural and individual levels: Involvement as a moderation. International journal of advertising : quarterly review of marketing communication.
Citace podle Chicago (17th ed.)Chingching Chang. "Message Framing and Interpersonal Orientation at Cultural and Individual Levels: Involvement as a Moderation." International Journal of Advertising : Quarterly Review of Marketing Communication .
Citace podle MLA (9th ed.)Chingching Chang. "Message Framing and Interpersonal Orientation at Cultural and Individual Levels: Involvement as a Moderation." International Journal of Advertising : Quarterly Review of Marketing Communication, .
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