Why the highest price isn't the best price?.

Why the highest price isn't the best price?.

Bibliografiset tiedot
Julkaisussa:Academy of management review V. 30-32, 1-4 (2005-2007).
Päätekijä: Anderson, James C.
Aineistotyyppi: Artikkeli
Kieli:English
Aiheet:
Suppliers.
Customer relations.
Pricing policies.
Market strategy.