Nudge improving decisions about health, wealth, and happiness

Nudge improving decisions about health, wealth, and happiness

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Dades bibliogràfiques
Autor principal: Thaler, Richard H. 1945-
Altres autors: Sunstein, Cass R.
Format: Llibre
Idioma:English
Publicat: New York Penguin Books 2009.
Edició:Rev. and expanded ed.
Matèries:
Economics > Psychological aspects.
Choice (Psychology) > Economic aspects.
Decision making > Psychological aspects.
Consumer behavior.