APA (7th ed.) Citation

Lwin, M., & Aitchison, J. (2003). Clueless in marketing communications. Pearson/Prentice Hall.

Chicago Style (17th ed.) Citation

Lwin, May, and Jim Aitchison. Clueless in Marketing Communications. Singapore: Pearson/Prentice Hall, 2003.

MLA (9th ed.) Citation

Lwin, May, and Jim Aitchison. Clueless in Marketing Communications. Pearson/Prentice Hall, 2003.