Still preoccupied with 1995. The need to belong and preference for nostalgic products.

Still preoccupied with 1995. The need to belong and preference for nostalgic products.

Detalles Bibliográficos
Publicado en:Journal of consumer research V. 37, 1-4,6 (2010).
Autor Principal: Loveland, Katherine E.
Formato: Artigo
Idioma:English
Subjects:
Consumer behavior.
Nostalgia.
Brand preferences.
Consumption.