The effect of ageing and time horizon perspective on consumers' response to.

Detaylı Bibliyografya
Yayımlandı:	International journal of advertising : quarterly review of marketing communication V. 29, 1-4 (2010).
Yazar:	Micu, Camelia Codruta
Materyal Türü:	Makale
Dil:	English
Konular:	Aging. Impact analysis. Consumer behavior. Advertisements. Market segments.