APA (7th ed.) Citation

Ataman, M. B. The long-term effect of marketing strategy on brand sales. Journal of marketing research.

Chicago Style (17th ed.) Citation

Ataman, M. Berk. "The Long-term Effect of Marketing Strategy on Brand Sales." Journal of Marketing Research .

MLA (9th ed.) Citation

Ataman, M. Berk. "The Long-term Effect of Marketing Strategy on Brand Sales." Journal of Marketing Research, .

Warning: These citations may not always be 100% accurate.