The last frontier market creation in conflict zones, deep rural areas, and urban slums.

The last frontier market creation in conflict zones, deep rural areas, and urban slums.

Detalhes bibliográficos
Publicado no:California management review V. 52, 2,4 (2010).
Autor principal: Anderson, Jamie L.
Formato: Artigo
Idioma:English
Assuntos:
Urban areas.
Rural areas.
Market entry.
Community relations.
Strategic planning.
Management science.