Show sold separately promos, spoilers, and other media paratexts

Show sold separately promos, spoilers, and other media paratexts

Chi tiết về thư mục
Tác giả chính: Gray, Jonathan Alan
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: New York New York University Press c2010.
Những chủ đề:
Advertising > Television programs > Social aspects.
Advertising > Motion pictures > Social aspects.
Television programs > Marketing > Social aspects.
Motion pictures > Marketing > Social aspects.
Paratext.
Intertextuality.
Mass media and culture.