Exporting America usage of symbols in international advertising under conditions of consumer ethnocentrism and US-focused animosity.

Xehetasun bibliografikoak
Argitaratua izan da:International journal of advertising : quarterly review of marketing communication V. 29, 1-2 (2010).
Egile nagusia: Lwin, May O.
Formatua: Artikulua
Hizkuntza:English
Gaiak: