Exchanges in marketing systems The case of subsistence consumer-merchants in Chennai, India.

Exchanges in marketing systems The case of subsistence consumer-merchants in Chennai, India.

Библиографические подробности
Опубликовано в::Journal of marketing V. 74, 1-4 (2010).
Главный автор: Viswanathan, Madhu
Формат: Статья
Язык:English
Предметы:
Commitments.
Business cycles.
Relationships marketing.