Exchanges in marketing systems The case of subsistence consumer-merchants in Chennai, India.

Exchanges in marketing systems The case of subsistence consumer-merchants in Chennai, India.

ग्रंथसूची विवरण
में प्रकाशित:Journal of marketing V. 74, 1-4 (2010).
मुख्य लेखक: Viswanathan, Madhu
स्वरूप: लेख
भाषा:English
विषय:
Commitments.
Business cycles.
Relationships marketing.