Exchanges in marketing systems The case of subsistence consumer-merchants in Chennai, India.

Exchanges in marketing systems The case of subsistence consumer-merchants in Chennai, India.

Xehetasun bibliografikoak
Argitaratua izan da:Journal of marketing V. 74, 1-4 (2010).
Egile nagusia: Viswanathan, Madhu
Formatua: Artikulua
Hizkuntza:English
Gaiak:
Commitments.
Business cycles.
Relationships marketing.