Hastings, H., & Saperstein, J. (2008). Improve your marketing to grow your business: Insights and innovation that drive business and brand growth. Wharton School Pub.
Chicago Style (17th ed.) CitationHastings, Hunter, and Jeff Saperstein. Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth. Upper Saddle River, N.J: Wharton School Pub, 2008.
MLA (9th ed.) CitationHastings, Hunter, and Jeff Saperstein. Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth. Wharton School Pub, 2008.
Warning: These citations may not always be 100% accurate.