Survivla in markets with network effects product compatibility and order-of-entry- effects.

Survivla in markets with network effects product compatibility and order-of-entry- effects.

Bibliografiset tiedot
Julkaisussa:Journal of marketing V. 74, 1-4 (2010).
Päätekijä: Qi Wang
Aineistotyyppi: Artikkeli
Kieli:English
Aiheet:
Product introduction.
Impact analysis.
Market entry.