Governance mechanisms in business-to-business electronic markets.

Governance mechanisms in business-to-business electronic markets.

Detalles Bibliográficos
Publicado en:Journal of marketing V. 74, 1-4 (2010).
Autor Principal: Grewal, Rajdeep
Formato: Artigo
Idioma:English
Subjects:
Technological change.
Information technology.
Business to business commerce.
Transaction costs.