Building Privacy into Software Products and Services.
In the marketplace, customer trust is paramount. As consumers increasingly rely on the Internet for shopping, banking, and other daily activities, privacy is both a major public concern and a barrier to e-commerce growth: fear of data breaches and identity theft threaten to erode trust in the Intern...
| Published in: | IEEE Security and privacy : building confidence in a networked world 5, 3 (2007). |
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| Main Author: | |
| Format: | Article |
| Language: | English |