APA (7th ed.) Citation

Shoemaker, S., & Shaw, M. (2008). Marketing essentials in hospitality and tourism: Foundations and practices. Pearson Prentice Hall.

Chicago Style (17th ed.) Citation

Shoemaker, Stowe, and Margaret Shaw. Marketing Essentials in Hospitality and Tourism: Foundations and Practices. Upper Saddle River, N.J: Pearson Prentice Hall, 2008.

MLA (9th ed.) Citation

Shoemaker, Stowe, and Margaret Shaw. Marketing Essentials in Hospitality and Tourism: Foundations and Practices. Pearson Prentice Hall, 2008.