Moreau, C. P. To each his own? How comparisons with others influence consumers' evaluations of their self-designed products. Journal of consumer research.
Chicago Style (17th ed.) CitationMoreau, C. Page. "To Each His Own? How Comparisons with Others Influence Consumers' Evaluations of Their Self-designed Products." Journal of Consumer Research .
MLA (9th ed.) CitationMoreau, C. Page. "To Each His Own? How Comparisons with Others Influence Consumers' Evaluations of Their Self-designed Products." Journal of Consumer Research, .
Warning: These citations may not always be 100% accurate.