Akaka, M. A. Global brand positioning and perceptions: International advertising and global consumer culture. International journal of advertising : quarterly review of marketing communication.
Citação norma ChicagoAkaka, Melissa Archpru. "Global Brand Positioning and Perceptions: International Advertising and Global Consumer Culture." International Journal of Advertising : Quarterly Review of Marketing Communication .
Citação norma MLAAkaka, Melissa Archpru. "Global Brand Positioning and Perceptions: International Advertising and Global Consumer Culture." International Journal of Advertising : Quarterly Review of Marketing Communication, .
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.