Dibb, S., & Simkin, L. (2008). Marketing planning: A workbook for marketing managers. South-Western Cengage Learning.
Style de citation Chicago (17e éd.)Dibb, Sally, et Lyndon Simkin. Marketing Planning: A Workbook for Marketing Managers. London: South-Western Cengage Learning, 2008.
Style de citation MLA (9e éd.)Dibb, Sally, et Lyndon Simkin. Marketing Planning: A Workbook for Marketing Managers. South-Western Cengage Learning, 2008.
Attention : ces citations peuvent ne pas être correctes à 100%.