APA (7th ed.) Citation

Pilditch, J. (1961). The silent salesman: How to develop packaging that sells. Business Pub.

Chicago Style (17th ed.) Citation

Pilditch, James. The Silent Salesman: How to Develop Packaging That Sells. London: Business Pub, 1961.

MLA (9th ed.) Citation

Pilditch, James. The Silent Salesman: How to Develop Packaging That Sells. Business Pub, 1961.