On southbound ease and northbound fees literal consequences of the metaphoric link between vertical position and cardinal direction.

On southbound ease and northbound fees literal consequences of the metaphoric link between vertical position and cardinal direction.

Bibliografske podrobnosti
izdano v:Journal of marketing research V. 46, 1-6 (2009).
Glavni avtor: Nelson, Leif D.
Format: Article
Jezik:English
Teme:
Consumer behavior.
Perceptions.